foofaraw

\FOO-fuh-raw\, noun:
1. Excessive or flashy ornamentation or decoration.
2. A fuss over a matter of little importance.

He could hardly recognize Bessie under all that foofaraw.
I never listened to all the foofaraw. I'll listen to the hoopla occasionally, but never the foofaraw.
Gladys may have married Steve and moved to the country, but as always, her heart was still brimming with Broadway foofaraw.
Give me foofaraw or give me death!